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Few paradigms have seized the Internet the way blogs have. Beginning as simple personal diaries, blogs have evolved into web publishing enterprises. Enterprises that are making real money and turning personal blogging into business blogging. Loosely traced back to 1993 when Dr Glen Barry started publishing a political blog to campaign for forest protection and [...]

Email marketing is still one of the most effective forms of online marketing. However, with the increasing assault of nonsensical spam getting high response rates is requiring more and more skill. Your success with direct email marketing or autoresponder service campaigns is directly related to these 3 critical questions: Will it be read?, Will it [...]

Most super bloggers will tell you that 60% of their readers still consume their content via email. If you do not syndicate your blog via email to your social network, you are reducing your potential for success. AWeber, one of the top email marketing platforms, has come to your social marketing rescue with blog broadcast [...]

Nothing is more important to your online success than RSS. This simple concept and technology that enables the syndication and re-purposing of content is your amplifier on the Web. Don’t allow the simplicity of RSS lead you to underestimate its fundamental importance. This importance should drive you to find a professional management solution for your [...]

Writers and publishers have always understood the power of syndication. However, for some reason as the Web made this principle simpler content producers ignored the opportunity. Social marketing and networking success require well-executed social syndication. The good news is that increasingly great tools emerge, which effective automate the power of social syndication. Some favorites include [...]

Social networks are growing up and advertisers are ready to tap these lucrative audiences. Yet, it is not quite as simple as it sounds. Social media and social syndication opportunities are different and more complex, challenging traditional ad networks. This makes some advertisers nervous about the effective return on their marketing dollars, which spells opportunity [...]

Understanding where you fit in is probably one of the most critical elements to online success.  It is also one of the most difficult to answer for many.  If you are one of those who has a clear cut idea of what you want to accomplish, and how you are going to get there.  You [...]

Email marketing, seems pretty simple, at first.  Afterall, who can’t click ‘send’ on an email, right?  However, profitable email marketing is quite another story.  There can be a lot to consider both before, and after the send. 1.) Make it part of your strategy When it comes to being an online marketer, as difficult as [...]

Twitter is becoming the center of the social networking universe. There are literally hundreds of social sites, services to host content or media, and networked communities; however, Twitter is the definitive communications network. Learn to use it to create a powerful social syndication system. Define Social Marketing Objective Before you start any social marketing strategy [...]