Online Marketing Updates This Week
A lot of interesting things happened this week, and I think each of them are worth reading about. From blogging reviews creating potential issues with the FTC, to Amazon shutting down it’s affiliate program in North Carolina, changes at LinkedIn (and possibly the direction of the social media site for professionals), to Google as blood suckers of the news industry, and SEO tips for building your personal brand. Read more
StatsJunky Review – Affiliate Stats Tracking Centralized
For serious affiliate marketers, the top priority is to understand how profitable your programs are. This is very important for those leveraging pay-per-click as a traffic source. In paying for traffic, you must know what the traffic is giving you back for your investment, and which keywords are converting, etc. Otherwise you are, as they say, “flying blind” and won’t last. Essentially there are two key functions in play… compiling affiliate and PPC stats, and then analyzing those affiliate and PPC stats. The challenge is, after setting everything up, you sill need to login to all your programs (affiliate and PPC), and tally up the numbers in a complicated spreadsheet you’ve likely created, and see how you are doing. In a word, time consuming, and now unnecessary. This review of StatsJunky affiliate stats tracking software covers the challenges affiliate marketers have, problems the product solves, what I like about it, what I don’t like about it, and a special offer for MarketingProfessor readers. Read more
Google Reader – Get More Done While Being Social
RSS Readers have grown in popularity in recent years, and rightfully so, there is so much content to digest, it is nearly impossible to visit all the sites and prioritize the best most reliable information. Google Reader helps you do just that, with a twist, the power of Google search within Google Reader. More than that, you now have the ability to share information from Google Reader with Google friends. Read more
3 Things Every Newbie Must Avoid to Succeed Making Money Online
Getting started with an online business is exciting and exhilarating with each guru success story published, or each product launch sequence you find yourself in. It also can be exasperating. Beginners make make a few dollars early on, but that can be difficult to sustain, and scale to warrant quitting their day job and pursue their dream of freedom, and illustrious career marketing online. What often happens is aspiring online online marketers realize getting started with an online business might not be as easy as they thought. Read more
What to Do if Your Name URL on Facebook is Gone – And Why You Don’t Want One
Everyone is talking about it, and in just a couple hours the doors will open and people will start snatching up their Name URL on Facebook. I think it is a good idea to get yours if you can. What if you don’t get it? I have some ideas on variations in this post, but more importantly, is this something you should do anyway? For some, I think it could be a problem. Read more
Ultimate Twitter List for Online Marketers
Twitter has grown tremendously. I have found it to be a great source of information, and continue to discover new ways to using Twitter for marketing purposes. I decided to put a list together of suggested people to follow based on my experience, and broken out by category. Let me tell you, this wasn’t easy. Sadly, I’ve forgotten many. Just when I thought the post was complete I put my head in hand realizing I’ve forgotten someone else. That is where I’d like to ask for your help. Read more
Review of Utility Poster Blogging Software by Jack Humphrey
If you are a blogger, you’ll want to take a look at this product by Jack Humphrey, releasing today, Utility Poster is designed to make it easy to “Post A-List Content To Your Blog And Get Highly Valuable Backlinks For More Traffic And Search Engine Rankings – FAST!” (as stated here). In this review I’ll share with you my take on this product, what I like about it, a potential problems, and a video of it in action. Read more
Blogging Tips from Around the Web
Creating content for your blog is important, those that do it consistently will survive. But let’s face it, there is a lot of good content out there already. I searched on blogging tips in Google and came up with a few good ones that I thought I would share with you here. Read more
3 Interesting Trends in Recent Product Offers
No doubt the economic climate has impacted virtually every business segment. Large companies have been creative in their response (consider the Hyundai Assurance program), as have small business and online entrepreneurs. However, there has been no lack of product launches (at least 6 this week alone) in the Internet marketing niche. This post discusses three key trends with a specific example of how launches are converting prospects into buyers. Read more
Review of Free SEO Plugin for WordPress by Jeff Johnson
With business blogging, it is of no value if there is no traffic. Blogs are wonderful for search engine fodder, but how do you know the blog is configured optimally for the search engines. Do you know if your blog is mis-configured it can actually irritate the search engines and discourage them from visiting? Do you have the time to review all the possible things (plugins, etc.) you can do to optimize your blog, and implement them properly so content is easily read and visited often by the search engines? I just finished installing a Free SEO Plugin for WordPress, one I wish I had a long time ago. Let me tell you more. Read more
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Hi, my name is Travis Campbell, I operate this site. I'm here to share what I can from my lessons marketing online. With sizeable investments in continuing education, various software products and services, I have had some winners, and some losers. One way I can extend what I've learned is by writing about it, here... and helping you along the way.
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