MarketingProfessor.com

Running a business is great, especially when considering all the freedom it can offer, but it can also have an adverse effect on your creativity as an entrepreneur.  As a result of several courses I’ve recently reviewed, I’ve been reminded of some very important things about business and continuing education that I’d like to share.

Whether you get up early on “Black Friday” and head out to the stores, or wait for the great deals that are “cyber-Monday” both represent a great opportunity to get some deals, and it is no different for online marketers.  This year, we decided to share some offers that caught our attention, some with up [...]

I was recently on a webinar put on by the people at StumbelUpon, and learned this.

Facebook’s announcement of the forthcoming Social Inbox, (summarized below) will soon be impacting email marketing directly. The average Facebook user will likely appreciate the new “messages” social inbox once enabled in their account, for marketers it is important to look at the impact it will have on email marketing efforts, consider how they might prepare, [...]

Last month, MarketingProfessor.com turned 2 years old. We held an Anniversary contest to celebrate, including over $10K in prizes. Today we turned on the camera and selected the winner!  Join me in congratulating the 5 Winners.

Web-based contests have a huge upside potential, but are often a pain to manage if you do it manually.  Contest Burner is a WordPress plug-in that helps website owners manage contests on today’s social web.  I used the software as a beta tester, and decided to post a review of the software as well as [...]

If you agree that there is value in having a blog, but are having some challenges getting started you’ll want to this conversation with Darren Rowse.  It covers some of the common barriers many have when it comes to getting starting blogging.

Recently I had a conversation with Brian Clark of Copyblogger to address the scenario many have when it comes to blogging, not making enough (or any) money.  In this video Brian hits on what has been summarized here as 7 keys to making money blogging.  Useful for novice and experienced bloggers alike, I’ve added emphasis [...]

One of the many benefits of going to an offline event is meeting great people. This happens with me all the time, and more recently occurred while attending an event in Las Vegas.  There I met the creators of one of the top paid WordPress themes in the industry.  What I didn’t know about these [...]

I remember the first time I got started on Twitter, and created a Facebook account. It was nearly 3 years ago, and what comes to mind is the question, “how is this more important than getting targeted traffic to websites?”  After getting my feet wet, I realized that it is critical to getting targeted traffic, [...]