MarketingProfessor.com

No service provider is perfect. My business was impacted recently by a policy I was unaware of by a domain registrar I use, GoDaddy. The issue mentioned below is somewhat of a fluke, but may impact a certain percentage of our readers and subscribers here, hence this post. On the whole I’m a fan of [...]

WordPress is a powerful platform. It is easy to setup, and helps content publishers focus on what it is they want to do. Publish content to the web quickly without any programming skills.  With all this simplicity, it is easy for publishers to ignore other aspects of their blog like optimization, performance, analytics, SEO, conversion, [...]

A while back the question was asked here, Is Google’s +1 Search Useful for Marketers? Now that Google’s I/O event is over, and having mentioned very little about social strategy, +1, etc. (at least from the live stream I watched) are you planning on implementing Google +1 on your website when it becomes available? Why [...]

Now that we know how to use Google to make QR Codes, and how to share content on social networks with QR Codes, it’s time to talk application. Like any technology these strange looking images are worthless unless they have some meaningful application to your business, or in this case a marketing application. How can [...]

Starbucks. Global reach. Local touch. Working at local coffee shops is something that happens regularly with me. Getting stuff done from any place having an Internet connection is one of the lures of Internet marketing, right? I recently saw an interesting note on the back of a Starbucks bag that caught my attention. If you [...]

WordPress is powerful, for sure, with it’s flexibility, plugins, easy content publishing, not to mention the price (free). If a site is to grow, there will be needs along the way. One of my WordPress sites had a major issue that I couldn’t fix. That is when I contacted today’s expert. Watch the video or [...]

In spite of all the enthusiasm early on about mobile marketing, it hasn’t caught on as quickly as many would have liked. Last month we talked how to create a QR Code for a URL using Google. What if you want to share other stuff? Or give people the ability to share your content on [...]

One of the most stable and compelling business models for those looking to make money online is having a membership site. Similar to a magazine, as long as the customer gets value, pays, they continue remaining a member, and the provider has a viable business. Simple. One of the challenges is finding a membership site [...]