3 Useful Stats Plugins for Wordpress

Sometimes you need to take control, and use some on-page stats tools to understand visitor behavior.  Not to say that other, off site tools like Google Analytics aren’t useful, but most bloggers I know are in their Google Analytics account, or even their hosting account stats program, far less than they are in their publishing (Wordpress) administration panel.  Of course Google provides valuable data, but how often do you login to Google Analytics?  I went on a quest to find complimentary tools, allow me to share them here.
Read more

Technorati Tags: blogging for business, blogging software, Search Engine Marketing Strategy, wordpress plug-in

Free Membership Site Training from WishList Member

Membership sites are a great business model for online marketers, and this year there seems to be more buzz than ever about that topic.  There are business decisions about how to go about having a membership site, and then there are technical issues, such as what software is available for managing a membership site.  Stu McLaren and Tracy Childers developed a membership site plugin for wordpress which was reviewed here some time ago.  Now they are offering help to business owners who need to get there arms around everything membership sites, in a special video training series. Read more

Technorati Tags: blogging for business, blogging strategies, wordpress plug-in, wp membership site software

Blogging Tips from Around the Web

Creating content for your blog is important, those that do it consistently will survive.  But let’s face it, there is a lot of good content out there already.  I searched on blogging tips in Google and came up with a few good ones that I thought I would share with you here. Read more

Technorati Tags: blog seo, blogging strategies, blogging tips

Business Blogging Inspiration Around the Web

Blogging is a great way to communicate with customers, and lead in your market, but it is hard work.  Fortunately there are so many quality people blogging, a lot that can be learned from them.  I spent a little time this weekend doing just that, getting inspiration from some solid people (with great blogs), and I thought I’d share them with you in this post. Read more

Technorati Tags: blogging for business, business blogs, making money blogging

Review of Ninja Affiliate by MaxBlogPress

Let’s face it, blogging is hard work…if you want it to be successful.  Next week MarketingProfessor.com will be 6 months old (already), and it is slowly gaining steam.  From the beginning, MarketingProfessor.com is set to provide Real. Profitable. Advice. as I share my take with products or gurus that have made a difference in my business, or in the business of clients I’ve worked with (good or bad).  One of the greatest challenges for any business blog is making it a viable revenue generator for your business.  If a business blog does not have enough value to the business, it will go stagnant or die altogether.  This post reviews a product that makes blog monetization on a Wordpress blog much easier (almost instantly). It is a product I’ve been using for some time. Read more

Technorati Tags: Affiliate Marketing strategy, business blog, Reviews

3 Ideas to Make Business Blogs More Interactive

Social marketing is one of the hottest trends in online business today.  A common social marketing strategy is to drive people to your business blog.  A companies business blog is their own social network, and should be a platform to engage visitors in meaningful interaction that allows for relationship building and commerce.  This post talks about 3 ideas to make your business blog more useful to you and visitors, and keep them coming back.
Read more

Technorati Tags: business blog, business blogging

Review of Wishlist Member Wordpress Membership Software Plug-in

You’ve invested time in your business blog. You are getting traffic, and people are commenting on your blog. Certainly you can monetize the site with ads, but what if you wanted give subscribers an option for paid access to premium content, month to month? There has been a lot of buzz about paid membership sites as an online business model, and rightly so, they are a great passive revenue model. In this post I’ll review this Wordpress plug-in that turns your blog into a membership site.

Read more

Technorati Tags: business blog, business blogging, membership site, membership software, RSS, Wishlist, Wordpress, wordpress plug-in

Business Blogging 5 Sites for Starting in 5 Minutes or Less

With the pervasiveness of blogging technologies, many of which are free, the bar has been lowered so that any aspiring small business marketer with minimal technical skill can get started in 5 minutes or less. In this post I’ll share with you 5 resources to get your business blog rolling fast. For the small business marketer, business blogging is becoming a “must do” item. Read more

Technorati Tags: blog marketing, Blogger, business blog, small business marketer, Weebly, Wetpaint, Wordpress

Business Blogging, Transparency and Accountability Gets You Trust

Trust is the most valuable sales and marketing tool. Business blogging right will bring you that trust in spades. Blogging can be a natural format for giving your customers the transparency and accountability that breeds trust and loyalty in your business. Read more

Technorati Tags: Blogging, blogging tips, business blogging, corporate blogging, small business blogging, web publishing

Explode Your Blogging Results with Email Marketing

Blogging is a natural extension of any email marketing strategy or vice versa, depending on where you have started your web publishing campaign. These two marketing methods are perfect complements and can really improve the effectiveness and stickiness of your business blogging and email efforts.

Email and blogging are complementary communications in my mind. One works to alert and stimulate interest, while the second informs and maintains a permanent destination for action. However, don’t get too wrapped into an inflexible marketing framework–there are times to use one, or the other, or both.

Using Email and Blogs Together
Email marketing has long been the secret traffic gems of web publishing, and now business blogging. Consumers use email everyday to communicate with friends, family, and business colleagues. There is no better way to get a modern consumers’ attention. Read more

Technorati Tags: Blogging, blogging tips, business blogging, corporate blogging, direct email marketing, email marketing campaign, small business blogging, traffic gems, web publishing

Next Page »