3 Reasons Why I’m Using Google Chrome More Than Ever
July 28, 2010 by Travis Campbell · View Comments
There are few reasons to adopt a new piece of software, unless it has real productivity gains. I’ll admit, I like cool tools like the next person, but if the tool doesn’t help me get more done, it won’t last. A couple years ago when Google first entered the browser market by releasing Chrome, everyone was impressed with it’s speed, but the discussion didn’t go much beyond that. Today, several versions later, and a maturing extensions leaves me using it more than any other browser. Let me share 3 reasons why. Read more
Update: Why LeBron James “Decision” is a Game Changer – Marketers Edition
July 8, 2010 by Travis Campbell · View Comments
The show that airs tonight, July 8th, 2010 at 9pm EST is simply called, “The Decision”. The title reflects what traditionally takes 12-15 seconds for most athletes to convey. Not only is this unprecedented, but I you might be surprised to learn where this idea reportedly started, and why it’s better to show up late to the social media party than not at all. I believe there are some potential game changer elements here, what do you think? Read more
Marketing Lessons from LeBron James Free Agency
July 6, 2010 by Travis Campbell · View Comments
Marketing lessons are all around us, but sports marketing is particularly intriguing. Whether a fan or not, if you have caught the news in the last few days, you no doubt heard some report about Lebron James. As I was thinking through observations of LeBron James’ free agency, I’m convinced there are some marketing lessons here for the rest of us; I’ve included some of my ideas below. What is missing? What do you think? Read more
The Second Half – Tips for Finishing the Year Strong
July 1, 2010 by Travis Campbell · View Comments
Summer is a great time, filled with hot summer days and long summer nights. Yet those of us in the northern hemisphere running online empires might be tempted to chill on a few too many ice creams, Jamba Juices and homemade smoothies. Summer is a great time to get ready for the second half. Taking a few steps back to consider what’s been working, what customers and the market wants, and using technology can be the difference between closing more sales, and just doing cruise control for the balance of the year. Let’s discuss this in more detail. Read more
Questions for Evaluating Marketing Results So Far This Year
June 29, 2010 by Travis Campbell · View Comments
Six months of the year is nearly by us, and it is appropriate to look back and see what we’ve done and how effective it has been. Here are a few questions worth considering for various categories in your business. You don’t have to answer all of them, but as you do, you’ll gain insight to your marketing efforts that you might not have otherwise. Read more
Factors to Consider When Purchasing Marketing Education Products
June 24, 2010 by Travis Campbell · View Comments
This may very well be the most unpopular, unlinked to, read, and uncommented post in the history of the Internet… well, maybe not the entire Internet, but perhaps on this site. Most buying decisions are emotionally, and this post will deflate the emotion from your decision noticeably, but stick with me. It may contain some things that you don’t want to hear, and may rub you the wrong way. Especially if you find yourself in an emotional state during the latest Internet marketing guru’s product launch. However, it also has the potential to save your behind and your business. Give it a chance, and your honest feedback in the end, and we’ll call it even.
Read more
3 Reasons Business Masterminds Fail – with Roger Salam
No doubt mastermind groups are important. With the right people, and the right format they can make a big difference in anyone’s life. Yet, in my experience they fail more often than they succeed. Why is that? In this video Roger Salam shares his ideas as to why mastermind groups fail. If you’ve ever considered starting or joining a mastermind group (and you should), here are a some things worth thinking about.
3 Uncommon Productivity Tips with Alex Mandossian
In March I attended Alex Mandossian’s event in San Francisco. While there I had a chance to spend a few minutes with him to ask him for specific examples of productivity tips that his students are learning and applying in their business. As someone who is a bit of an information junkie in an industry where productivity is often the difference between success and failure I found these tips to be a bit unconventional yet useful enough that virtually anyone can apply them quickly and benefit from them.
Read more
iPad Challenge – Marketer to Run Business on iPad Only for 30 Days
Sometimes marketing can be full of hype, sometime gimmicky, and sometimes a mixture of both. What Apple has done with the iPad remains to be seen. Certainly there has been a lot of Buzz since the January announcement. One person is compelled enough that he has actually decided to run his business exclusively off the iPad for 30 days. With the idea that the iPad’s lack of multi-tasking capabilities will increase productivity, new media icon Paul Colligan has decided to launch the 30 day experiment as soon as he gets his device. I turned on the camera recently to get the story from him directly. Read more
3 Strategies for Profitable Followup After an Event or Seminar
With the recent advent of social marketing, making connections digitally has never been easier. It truly is an incredible time online. However, nothing replaces connecting in-person, and I don’t think that will change anytime soon. Human beings require interaction that only happens face to face. Hearing someone’s voice, seeing facial expressions, and shaking hands (tough) cannot be digitized. Since these in person connections can be so strong, it is so important to follow up. In this article you’ll discover 3 follow up strategies that include: when followup starts, a ranking system, and 3 things you must know for each meaningful followup with each new contact.
Read more
Layla on 
DrBermant on 
Sirhcnus on 
Jeff on 
Hi, my name is Travis Campbell, I operate this site. I'm here to share what I can from my lessons marketing online. With sizeable investments in continuing education, various software products and services, I have had some winners, and some losers. One way I can extend what I've learned is by writing about it, here... and helping you along the way.
Online Connections