Review of DigitalAccessPass.com Membership Wordpress Plugin Software

The online membership site business model has been around for some time.  Membership sites are very compelling for the right product, yet a major challenge is having solid tools to help manage the content your customers are paying for.  Early products were expensive, often required a separate hosting account, required customization, and were inflexible.  In the last two years, several lower price options have come on the market.  One of those products is the subject of today’s post.  This post will cover:

• what DigitalAccessPass.com is and who this product is for
• my first impressions of the product, likes, and dislikes,
  
• if it is better than Wishlist Member, and
  
• what you need to know to get started.

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Technorati Tags: membership site, membership software, product reviews, wp membership site software

7 Essentials of Marketing with Teleseminars and Webinars

Teleseminars and Webinars are great marketing and sales tools, and are commonly used. How many are missing key elements of delivering content over this medium? In this post, you’ll learn 7 Essentials I’ve learned over the years. I’m also sharing a video of a well known teacher of this style of marketing, and encouraging you to consider joining in a call that he is hosting tonight. I took this course several years ago, and as a lifetime member, have continued to refine my strategies and tactics for effective Teleseminars and Webinars with every annual update delivered with this course.   With the current economic challenges, online marketers do well to consider and update their marketing and selling techniques with Teleseminars and Webinars. Read more

Technorati Tags: internet marketing, marketing with teleseminars, marketing with webinars, small business marketing

Review of AuthorityLabs Keyword Tracking and Monitoring Service

There is so much to running an online business, that key things can fall through the cracks, because, well, they take so much of a marketers time.  While some may argue that SEO is overblown, and getting all the targeted traffic with pay per click is their preference, you still should be aware of where you fall in the search engine results pages (SERPs).  Besides, the goal should be to pursue top SERP placement, and move away from PPC for converting keywords – after all, those clicks are less expensive.  The problem has been finding a decent product or service that would track your keyword placement, and graph it over time.  Windows based software packages often require human intervention and users just forget to run the reports regularly.

Let me share with you a service that I’ve been using for nearly 6 months (when possible, I prefer to vet services for a while before posting a review), that sets my daily keyword tracking on autopilot.  I’ll share what AuthorityLabs does, who it’s for, who it’s not for, what first impressed me about the service, the number one thing I’ve learned since using AuthorityLabs, and what’s missing from the service. Read more

Technorati Tags: keyword tracking, Search Engine Marketing Strategy, seo strategy

Review of Keyword Research Pro Software

Earlier this week while at the gym I saw a television documentary illustrating how search engines (focused on Google) are the go to source for more and more people globally when looking for information.  It discussed how the number of daily searches online continues to grow at an incredible rate, and how this is a global trend (not just in first world countries).  For online marketers, understanding what searchers are searching for, and why is key.  More than that, keywords are the foundation of any online property.  A few months ago, I started using a product that helps users save significant time with keyword research, Keyword Research Pro.  Today I would like to share my first impressions, the Top 5 things I’ve found using it, my #1 discovery, who it’s for, who it’s not for, what missing in the product, my take, a video, and more.
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Technorati Tags: keyword research, keyword research product review, niche marketing, Search Engine Marketing Strategy

Tweetglide – Interesting App – But Not for Everyone

If you have been around internet marketing circles for anytime, no doubt you have heard the name Mike Filsaime. He has done some amazing and breakthrough things online, in fact earlier this year he gave away is popular and powerful membership site software, known as Butterfly Marketing. This week Mike released a new product for Twitter called Tweetglide. It is a software application done Filsaime style. I’m going to share with you my initial impressions, what I like, what I don’t like, why I think everyone is so excited about Tweetglide, and why I don’t think it is for everyone. Read more

Review of Prfessor.com Training Publishing Platform

Learning online is not the wave of the future, it is the future. More than ever it is now. More on that and the Prfessor.com service in a moment.

Several years ago, I started my own online training program for customers of a contact management software. Looking back, much of my time involved wrangling with fickle websites, and hosting accounts to make the content available to customers.

In this post, I’ll share with you a new service that would have made my life a LOT easier back then, who it’s for, screenshots and video, what I like and what I don’t like.
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Technorati Tags: hosted training services, membership software, review of prfessor.com

Getting the Gist of Your Social Connections with Gist

One of the challenges of managing multiple online social profiles, is they serve as information islands, making it  difficult to get a complete snapshot of what is going on with a given “friend” or “connection” and their various social profiles.  There are products like Xobni (reviewed here) which has features to centralize some social profiles information, but that works only with Outlook, what about Gmail or other email systems?  Anyone use a Mac?  The point is, until now it has been difficult to centralize information for a given connection without doing a bunch of manual searches, and data harvesting.  If you are an online marketer, you should be excited about this proposition. This post will cover the initial impressions of Gist, a web-based service to help you, as their website says “know more about who you know.” Read more

Technorati Tags: online social networking, social media apps

Review of The Twitter Method from Tom Deeter and Jack Humphrey

Twitter has taken the internet by storm, and with all the buzz there has been a rush of both paid and free products to help you do any number of things with Twitter, not the least of which is grow your followers. Having looked into Twitter for some time, I have also looked at many products, many of which were not publicly reviewed here, as they were often too transient in nature, on not consistent with a sustainable business model. The Twitter Method is intriguing, and in this post, I’ll talk about what the Twitter Method is, what I like about it, what I don’t like about it, an interview (video) with the creator, and where you can go to get more (free) information, and make your own call.
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Technorati Tags: Affiliate Marketing strategy, marketing with twitter, Social Networking for Business, Twitter marketing strategy

Real-Time Monitoring of Web Visitors with ClickTale

It is important to understand how useable your website is to visitors.  Google analytics offers some of this functionality, but when it comes to watching users in action; there are few choices that are affordable for internet and small businesses marketers.  I recently tested a very compelling website tool which actually records videos of your user sessions (you can see the complete ClickTale review here), there is a wealth of things you can learn by watching ‘over the shoulder’ how users interact with your site.  Today things got better with real-time monitoring (and a free trial of the service).
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Technorati Tags: clicktale review, improving website conversion, web 2.0 marketing strategies

Review of ClickTale Web Visitor Video and Analytics Service

In the Internet marketing community, I’ve heard it said of someone being a “fanatical tester”, or a “really bad tester” and other with a true confession, “I don’t test like I should…or at all”.  Testing in the sense of making changes to product offers, product pages, sales letters, or web pages where you are interested in having visitors choose a specific course of action.  You find a winning page design, website copy, or graphic placement, and you always try to beat it.  With free services like Google Analytics or Google Website Optimizer, the barriers to testing are slim to none, although time is always a constraint.  As useful as these services may be , they don’t show you what a users sees and how these users interact with your site, only a video of a user visiting your site could reveal that.  That’s where ClickTale comes in.
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Technorati Tags: clicktale review, improving website conversion, website converstion optimization

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