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If you are new to video marketing, or even a long-time video marketing expert who wants to create quality, engaging videos fast, the latest version of Camtasia is worth a look. The newest version has largely been reengineered to create smoother screen recordings that can be edited into professional and engaging video content. In this [...]

Search engines can be a great traffic source for your website. Do you have an idea where your site ranks when someone plugs in your keywords into a search engine? Whether you own one website, or many, if you have one client or many, tracking positions in the search engines is key. Doing it manually [...]

Facebook represents a huge marketing opportunity. Approaching 800 million users some argue it has changed not only how we communicate and connect, but our vocabulary and very culture as well. Marketing on Facebook, done right, requires a lot of trial and error. Those who know me, understand I’d much rather learn from the trial and [...]

Last month was my wife’s birthday. The big 4-0. With family in Brazil, and friends scattered across the world, I wanted to do something that was enjoyable for her and have a way for those who wanted to, to participate. After an email inviting contributions, I received photos, videos, and very nice words of appreciation [...]

22 isn’t normally a significant number, neither is 31…until now. More on that in a moment. ATTENTION BLOGGERS: If you believe that blogging is a way to make money online but find yourself frustrated, perhaps you need some encouragement. Perhaps you could be doing it better, or maybe you are doing it wrong altogether. Perhaps [...]

It has been a while since a decent video marketing course has been released. A course that helps online marketers leverage video for traffic and sales. It has been a void in the marketplace for some time. I’m not referring to products that teach you how to make videos, or courses to help you maximize [...]

Finding ways to integrate leverage in your online business is important if you want to remain competitive and profitable. This post discusses the effectiveness of webinars, and covers a new software system that allows users to automate webinar presentations for increased sales and revenue. You’ll learn the main features of the application, see a video [...]

NOTE: Since this post we have spent time with the software system, see our Evergreen Business System Review. Marketing automation technology is what makes online marketing an interesting career track for some. One of the first “automation tools” was the auto-responder, giving marketers the ability to setup predefined email messages sent at specific intervals. Today, people [...]

In the age of the social web, doing the legwork up front before launching any online initiative is more critical than ever. I’m talking market research. As much as that phrase causes some to bristle, it must be done. Done right, understanding what’s needed to win in a market helps you be realistic as to [...]

eBooks never seem to die, they’ve been around for ages. And for good reason. Done right, they have the potential to deliver great value. Priced right, they can reach an entire market. ProBlogger’s Guide to Blogging for Your Business by Mark Hayward may very well be one of those “done right” eBooks. Today’s review covers who [...]