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	<title>Comments on: Questions for Evaluating Marketing Results So Far This Year</title>
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	<description>Real-World Marketing Information for Small Businesses Internet Marketers</description>
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		<title>By: Ann H. Shea</title>
		<link>http://www.marketingprofessor.com/misc/evaluating-your-marketing-results-so-far-this-year/comment-page-1/#comment-3550</link>
		<dc:creator>Ann H. Shea</dc:creator>
		<pubDate>Sun, 22 Aug 2010 18:12:00 +0000</pubDate>
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		<description>It&#039;s a pity more people involved in &quot;infopreneurial&quot; activities don&#039;t pay more attention to the quality of their landing pages and their opt in emails BEFORE people unsubscribe. My test of how reputable an online business is often boils down to a test to see if there&#039;s a desperate series of &quot;WAIT!,&quot; &quot;ARE YOU SURE YOU WANT TO LEAVE THIS PAGE?,&quot; &quot;STOP!&quot; etc. messages. 

Okay, had to vent. A good checklist here, Travis.</description>
		<content:encoded><![CDATA[<p>It&#8217;s a pity more people involved in &#8220;infopreneurial&#8221; activities don&#8217;t pay more attention to the quality of their landing pages and their opt in emails BEFORE people unsubscribe. My test of how reputable an online business is often boils down to a test to see if there&#8217;s a desperate series of &#8220;WAIT!,&#8221; &#8220;ARE YOU SURE YOU WANT TO LEAVE THIS PAGE?,&#8221; &#8220;STOP!&#8221; etc. messages. </p>
<p>Okay, had to vent. A good checklist here, Travis.</p>
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