Review of Lewis Howes LinkedInfluence LinkedIn Training

 

Recently I had a conversation with LinkedIn networking expert Lewis Howes to find out from his perspective what the soon-to-be-public social network has been up to, and what it means for marketers and business professionals. He shared with me what his new LinkedIn training, LinkedInfluence (officially releases today) is all about, and why he’s made it so affordable. After the discussion, I then spent the better part of 6 hours reviewing his course in detail. The recording of my conversation and review of the course is below. I’ll share with you some results I got (screenshot) by implementing a strategy Lewis teaches, details on a bonus training video, as well as a heads up for those of you planning on taking him up on this offer.

Update, June 2012: Since the original review of LinkedInfluence last year Lewis and his team have updated the course to account for recent changes with LinkedIn.

They are even offering a limited access free training webinar, find out more here.

The course is still priced within the reach for most professionals. See the results I experienced below.

Review of Lewis Howes LinkedInfluence LinkedIn Training

Conversation with Lewis

Below is the video from YouTube originally played with EVP. Please forgive the “Skype effect” in the video. If for some reason you can’t see it below, go here.

Lewis Howes Course – LinkedInfluence Reviewed

As he alluded to in the video, the course is designed to get people started and take them all the way through to building out their network, creating and growing groups on LinkedIn, as well as event promotion, and list building all from LinkedIn.

We’ve discussed LinkedIn before here, here and here, but there have been more changes of late to the site, and Lewis really helped bring me up to speed. In fact, one strategy alone added 45 new connections to my profile in less than 2 hours. I’ll share a screenshot below.

Module 1: Laying The Foundation

This consists of 10 videos to familiarize users with the various menus and navigation on the site, and help users configure their profile properly. Things such as  keyword optimization, how to outline and write a summary, as well as strategies for giving and receiving recommendations.

Module 2: Growing Your Audience

For me this was the most impactful module. 7 videos on building you network. Lewis teaches how LinkedIn is a listbuilding tool. He indicated that Facebook and Twitter do not permit exporting contact data, but LinkedIn does. And yes. With EMAILS. Learn more about  LinkedInfluence here.

As I mentioned earlier, one strategy I used grew my network by 45 connections in just under 2 hours. Here’s what happened to my inbox, as people confirmed a connection with me.

I had to cut the screenshot short. You get the idea, it worked, and confirmed connections are still coming in as a result of applying what Lewis taught in the course.

He also covers something dear to me, Automation as it pertains to groups. Solid ideas here.

Module 3: The Next Level

This consists of 6 videos. This is where the entrepreneurial mind kicks in. How to connect with the right investors, getting a Job, event promotion and selling tickets, enhancing the functionality of your LinkedIn profile by integrating your blog and video, and driving traffic to your website.

Module 4: Building Your Company

Lastly in the main course, is a 2 video module focused on the newer features of Companies in LinkedIn, as well as a strategy to increase your influence on LinkedIn. Get LinkedInfluence here.

BONUS MODULE: LinkedIn Ads

This module Lewis discusses briefly in the video at the top of the post. It was 1 hour, and was an in-depth look at the Ad platform in its current state with guest presenter Josh Schoenly. Very compelling traffic source especially for those who have a product to sell. I came up with 5 new potential revenue ideas just from this module. Get LinkedInfluence here.

Some Things You Should Know Before Purchasing

The videos were good quality, as was the audio. There were a handful of instances in the videos where the screen capture software zoomed in and Lewis’ mouse and discussion is an area that is out of view of the camera, not a big deal. In fact, Lewis does an excellent job engaging the viewer and covers the material at a good pace.

The course in it’s current state provides no ability to purchase DVDs, or download media, or hook it up to a podcast channel so it can go on a portable media device. I had to watch the video in the browser and at normal speed. Not sure what Lewis’ plans are, but if I had my choice I would download them and watch at 1.5×-2.0x.

Bottom-line on Lewis Howes LinkedInfluence

With every encounter I find Lewis to be a stand-up guy. He certainly knows his stuff. The course is priced at $197, but is selling at the promotional price of $97 during the launch. If you are someone who has been wanting to create a LinkedIn profile, but aren’t sure where to start, or perhaps you’d like to take your profile up a few notches, I can think of no one better to learn from than Lewis Howes. Get LinkedInfluence here.

, ,

About Travis Campbell

Husband. Dad. Marketing automator. Author. Educating and coaching others in their online business endeavors. Here's his Google profile.

View all posts by Travis Campbell
  • Adam

    Nice job Travis, and great interview! Thanks for sharing.

    • http://www.MarketingProfessor.com Travis Campbell

      My pleasure Adam. If you can swing it, it’s a solid course.

  • Trevor

    Hey Travis,

    Great interview with Lewis…..he is the man when it comes to Linkedin!

    Really enjoyed seeing how you put together your video interviews. Nice touch with the subtle background music. Also, the animation at the end is awesome!! Wonder if you could share what software you used to put that together?

    • http://www.MarketingProfessor.com Travis Campbell

      Trevor, thanks for stopping by. Glad the video was useful for you. As for the video, the intros and outros were outsourced to someone with talent for video! I like oDesk but have had success with Elance as well.

  • http://www.dmdude.com Digital Marketing Dude

    I love LinkedIn. It has opened many doors for me and it is usually the number one site that comes up when someone searches my name. (sometimes its Facebook, but usually LinkedIn).

    Great interview Travis!

    Peter

    • http://www.MarketingProfessor.com Travis Campbell

      Always good to hear from you Peter. LinkedIn is powerful, and the fact that they are gearing up to go public means they are becoming even more viable!

  • Rusty

    Great interview. What program do you use to create your videos?

  • http://www.facebook.com/people/Traci-Campbell-Reik/1367123042 Traci Campbell-Reik

    I loved this informative video. Travis, you’re so innovative in bringing news to your MP crowd. I’m always looking into new things as of late and I continue to find them at MarketingProfessor.com. Thanks again for the great interview with LinkedIn’s Lewis Howes. The stats are mind blowing!

    And, thanks Lewis for all the work you’ve put into LinkedIn. I know, I appreciate it!

  • http://www.webhostings.in/ Website Hosting

    These kind of articles always great and you have shared unique and informative points in this post.

  • http://www.webhostings.in/ web hosting in india

    Thanks for sharing this post with us. It’s really an amazing post. Keep posting the good work in future too.

  • capeta

    thanQ nice information abou linkedinfluence…!!!

Join Now for Instant Access to the Top 10 Marketers FAQ Special Reports

  First Name*
  Email*

"These reports really hit the mark. They are concise and easy to follow...solid steps and techniques to get results..." -Jeff