Review of Utility Poster Blogging Software by Jack Humphrey

blogging-software-publishing-toolsIf you are a blogger, you’ll want to take a look at this product by Jack Humphrey, releasing today, Utility Poster is designed to make it easy to “Post A-List Content To Your Blog And Get Highly Valuable Backlinks For More Traffic And Search Engine Rankings – FAST!” (as stated here).  In this review I’ll share with you my take on this product, what I like about it, a potential problems, and a video of it in action.

Review of Utility Poster Blogging Software by Jack Humphrey

If you have been on the web anytime at all, you’ve likely heard of Jack Humphrey.  If you haven’t simply Google his name, and stand in awe.  He has been on the web for years, and has built an incredible following for his honest real-world approach to online marketing. An approach we at MarketingProfessor.com identify with and appreciate very much.

Special Update: As a part of this product launch, Jack is including some Bonuses, the YouTube version of this product as well, called Video Utility Poster, as well as his popular Blog Talk Monitor software.

Video Review of Utility Poster

Instead of droning on here, I thought I’d share a video of Utility Poster in action here:

What I like About Utility Poster

There are several great advantages in having a tool like this (expanded from the video):

  • Starts with Keywords: Does searching for you based on keywords you submit
  • Saves Time: Drag and drop makes it easy to build out a post, making it easier to do regular posting.
  • Makes Search Engines Happy: Search engines want to see regular, relevant, content posted to your site, posting more often makes them happy.  Since you are searching keywords, Utility Poster makes it easy to post relevant content with good keyword density.
  • Backlinks: Trackbacks are backlinks, and can result in additional traffic. …more info here

Potential Problems with Utility Poster

No software is perfect, and while these aren’t huge issues, it is something to be aware of:

  • The Dock: As mentioned in the video, the docking mechanism of the program is not super flexible, and could be found as frustrating for some.
  • The Web: Reality is people format their posts in different ways, since there is really no industry standard, the way the summaries are brought in will vary, and may increase editing time if the posted summaries are not well written.  This has nothing to do with Utility Poster, rather a reality of the web.  Tip: You want to take time to make sure they are good summaries, so that your readers can quickly identify if they want to find out more about the referenced post.
  • Possiblity of No Backlinks: If trackbacks are either not approved or disabled entirely on a blog, part of the benefit of Utility Poster is lost for those referenced posts. If backlinks are important to you, be sure to visit the blog post you are considering referencing an see if there are any backlinks have been approved in the comment stream.

The Bottomline on Utility Poster

If you are a blogger, and find producing quality content on a regular basis to be a challenge, Utility Poster is worth considering.  Not only will you spend time posting to your blog, but you may get some outstanding backlinks in the process, building rapport with the search engines, as well as others in your niche.  Beyond that it is affordable for most (especially in this initial release).  I highly recommend it, and have already done multiple posts here using the product, and intend to use it going forward as well, thanks Jack! The Utility Poster Offer is Here…

It’s Your Turn: Do you have experience with Jack, his products, or Utility Poster? Questions about this review or the product itself? Chime in using the boxes below, and let’s discuss… -Travis
*Image Credit: myklroventine

blogging for business, blogging software, blogging strategies, blogging tools, business blogs

About Travis Campbell

Husband. Dad. Marketing automator. Author. Educating and coaching others in their online business endeavors. Here's his Google profile.

View all posts by Travis Campbell
  • http://twitter.com/lyceum Martin Lindeskog

    Travis: How much are trackbacks and “back linking” used nowadays?

    • http://www.MarketingProfessor.com Travis Campbell

      WordPress blogs have trackbacks enabled (without approval) by default. I believe blogger blogs do as well. Not sure on others. Backlinking occurs in the commentors name, when they fill name and web address in a blog comment form (like yours here). That help?

      • http://twitter.com/lyceum Martin Lindeskog

        Yes, that helps. I must say that I like your new comment feature powered by Disqus. I will install it on my new site (WordPress Revolution blog template).

        • http://www.MarketingProfessor.com Travis Campbell

          Martin- I think Jack is onto something with Utility Poster. Glad you like the Disqus interface, I should probably do a review on the conversion experience after I've used it a couple more weeks. Always value your input Martin.

          • http://twitter.com/lyceum Martin Lindeskog

            I look forward to your review of Disqus commenting system. All the Best, Martin.

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    Excellent blog, thanks for the share. I'll be a regular viewer

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    As for the speed stuff… I read about the improvements in Web-Kit when I was looking for methods to make my pages load faster, especially when remotely-hosted components were to blame. I actually tried it today when my test pages were loading slowly and the JS-Kit comments wouldn't show up. Firefox was bogged down, hrsaccount but Safari rendered the page more accurately and faster while waiting on the slower pieces.It's apparently relatively new in Web-Kit, but hopefully it's one of those “duh” features that Firefox and IE will steal quickly.

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    Wow this is awesome I never heard of utility poster before, thank you for posting such information about it.

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    This program looks great, gathering backlinks is the hardest part for blogging for me

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    Thanks for sharing this one with us, well tracking all your comments is a nice way or step to start

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    • http://www.MarketingProfessor.com Travis Campbell

      He, by all accounts, is a straightup guy.

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    I for one appreciate the insight. Thanks for taking the time to write about and share your process.Thanks for the sharing…

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    I watched the video of utility poster. This is great. I learned a lot. Aside from that, your site looks professional.

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  • http://profiles.yahoo.com/u/VHIWUDAPQIULHPHKASV3AZ3SNA Ken

    this review is biased…an affiliate marketer for sure. i bought this software for my real estate blog and google hates this software. google views the content as duplicate and puts it directly into the supplemental index. very poor review.

    • http://www.MarketingProfessor.com Travis Campbell

      Ken-

      I don't mind readers providing alternate viewpoints, everyone is interested in getting to the truth. For the benefit of everyone here, can you provide more information? Not saying I'm doubting you, just that more details help. The software was just updated, and built on Adobe Air, so I'm puzzled that you say “google hates this software.”

      Like any tool, users need to be smart about how they use it. I've found the guidelines the makers of the software provide users to be solid for the most part.

      For sites that have original content and want to do a “utility post” from time to time, this is the only solution I know of that accelerates the process. To be fair, I am very selective about what I include in any “utility post” as I want to direct readers to useful comments.

      Thoughts?

      -Travis

  • http://www.MarketingProfessor.com Travis Campbell

    Ken-

    I don't mind readers providing alternate viewpoints, everyone is interested in getting to the truth. For the benefit of everyone here, can you provide more information? Not saying I'm doubting you, just that more details help. The software was just updated, and built on Adobe Air, so I'm puzzled that you say “google hates this software.”

    Like any tool, users need to be smart about how they use it. I've found the guidelines the makers of the software provide users to be solid for the most part.

    For sites that have original content and want to do a “utility post” from time to time, this is the only solution I know of that accelerates the process. To be fair, I am very selective about what I include in any “utility post” as I want to direct readers to useful comments.

    Thoughts?

    -Travis

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    This opinion is biased … an insurance marketing subsidiary. I bought this software for my real estate blog and Google hates this program. Google sees duplicate content and it is directly in the supplemental index. very bad review.

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    • http://www.MarketingProfessor.com Travis Campbell

      Think so? How’s that?

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