MarketingProfessor.com

What the New Infusionsoft Features Mean for Marketers

Anyone who tries to start a business, or remain competitive knows that technology is a key leverage point.  This has never been more of a reality than for those using the Internet to grow their business.  This month Infusionsoft published an update to their marketing automation system for customers.  If you have not heard of [...]

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5 Reasons to Outsource Your Email or Autoresponder Service

Making email marketing pay is 100% about execution. That means getting your email delivered, opened, read, and the consumer moved to action. Drop the ball on any step in the direct email marketing process and chances are you dropped you conversion to 0% on that email.

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Online Marketers FAQs Available for Download

ALREADY READ THE REPORT? Scroll to end of post for a special note… Allow me to take this opportunity to thank you for being a subscriber (either by RSS or email, hopefully both).  It is fitting that MarketingProfessor.com releases it’s two Online Marketers FAQ Special Reports, as a token of gratitude to my subscribers.

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7 Strategies to Engage Subscribers with Your Email Marketing

You have worked hard to build or find a great direct email marketing list. You are sure it is targeted, filled with opportunity, and you definitely know you have what they need. You have loaded up and engaged the top autoresponder service ready to automate your email marketing campaign. But, will they engage? Can you [...]

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Email Marketing, 3 Critical Questions to Ask Before Hitting Send

Email marketing is still one of the most effective forms of online marketing. However, with the increasing assault of nonsensical spam getting high response rates is requiring more and more skill. Your success with direct email marketing or autoresponder service campaigns is directly related to these 3 critical questions: Will it be read?, Will it [...]

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