Tag Archive | "ecommerce strategy"

E Commerce – The Real Impact of Coupon Codes On Conversion

Everything is 80s Percent Off

If you manage an e commerce store you have to be concerned with conversion rates.  Are you maximizing every visitor to your store by encouraging, even compelling them to purchase your products or services?  This is a never ending process of measuring and tweaking.  One strategy that gets a lot of discussion is the use [...]

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Top 5 eCommerce Lessons Learned

ecommerce-customer-surprise

This year marks the 3rd year that I’ve had an eCommerce store.  It has been a fun experience, and with each year I’m encouraged by customer’s feedback, yet having a store is not without it’s share of lessons.  In this post I share 5 of my top lessons, and invite you to chime in with [...]

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