MarketingProfessor.com

Review of Interesting List Building Tool

There is a lot to building a business online.  This is evident by the categories of content here on this site.  An online business needs two key ingredients to succeed, traffic (those visiting the website) and conversion (sales).  One of the ways you can get traffic is by building a list.  In this post I [...]

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Why Email Marketing Should Be the Hub of Your Social Marketing Efforts

There is a pretty standard rule when it comes to social media for business, you need to get people in your target market to your personal or company social media site, that is, your blog.  If you get people there, and they interact, you can build community…but does that go far enough?  In this post [...]

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Email Marketing: 3 Tips to Avoid Subscribers Remorse

Have you ever purchased a product, only later to have that sinking feeling known as buyer’s remorse?  I have…and over the years, I’ve signed up for many email marketing lists for various products or services, and later couldn’t find the unsubscribe link fast enough. In this post I’ll share three main areas I found email [...]

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5 Reasons to Outsource Your Email or Autoresponder Service

Making email marketing pay is 100% about execution. That means getting your email delivered, opened, read, and the consumer moved to action. Drop the ball on any step in the direct email marketing process and chances are you dropped you conversion to 0% on that email.

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