SEO, The first step, getting indexed. (what you need to do, how you know you’ve succeeded)

The first step to a search engine marketing campaign is to initially get it indexed by all major search engines such as Google, Yahoo, etc. The key to getting your website indexed is to first have it properly organized.  Many beginners to search engine optimization overlook this piece. When a website is properly organized a search engine’s crawler, finds it easy to crawl through your pages. There are many search engine optimization techniques that can be used in order to properly format and organize your website’s directory structure. Read more

Technorati Tags: increase web traffic, measure web traffic, search engine marketing, search engine optimization, search engine optimization techniques

Google Friend Connect, 3 Ways to Extend Your Reach

There is no question, social networking is booming, as well as social networking for business, and there is no end in sight.  While users are leveraging social networks to increase website traffic  for their business, they are also placing social network profile content on their website properties, from your Twitter feed to Facebook badges, LinkedIn widget to Plaxo Badges, just to name a few.  Now, Google is attempting to extend their reach in the social game by helping users extend theirs with Google Friend Connect . Read more

Technorati Tags: business blogging, google friend connect, increase web traffic, internet marketing, marketing strategy, search engine marketing, social networking

SEO, 5 Ways to look at your content like the search engines do.

Effective search engine optimization requires that you know how search engines work, how does a search engine decide which websites to display in its organic search results? Well to answer that question, you will need to know how a search engine works and how it looks at your content. You must also bear in mind that every search engine out there has its own search algorithm. There are various search engine optimization techniques that can be used, but until you fully understand how a search engine works, you won’t be very successful at search engine marketing. Your job is to really look at your website’s content the way search engines do. Read more

Technorati Tags: increase web traffic, measure web traffic, search engine marketing, search engine optimization, search engine optimization techniques