12 Lessons In 12 Months – Business Lessons and More

Having the freedom to run an online business is like no other opportunity, and it is fairly new one at that.  My parents never had this option, and even 10 years ago this wasn’t possible.  Now if you have a good idea, you can put it online, see how the market responds.  By measuring results you can then make improvements – fast.  For me, I’ve had websites for years, and decided to get serious about 4 years ago.  I’ve learned a lot as my business grew, and applied the experience and lessons to MarketingProfessor.com (which is 1 year old this month).  However, the learning doesn’t end with a new venture, rather, it begins (again). Read more

Technorati Tags: business strategy, marketing lessons, online marketing strategy

12 Lessons in 12 Months – MarketingProfessor.com Turns 1

Amazing that a full 12 months has passed since the first post went live here on the site. As the saying goes ‘Time flies when you are having fun’. This site, however, isn’t as much about design, commenting systems, or even the content, it is about you the audience, the consumers.  Therefore I thought I’d pass along some lessons learned while engaging readers over the passed 12 months.  This post is broken into 4 parts, across three categories, Business Lessons, Technology Lessons, and Social Media Lessons.  Oh, and it looks like there will be more than 12 lessons, we’ll call those ‘Bonus Lessons’, after all what is an online marketer without a few bonuses? Here are the first four. Read more

Technorati Tags: birthday, email marketing strategy, marketing lessons, social marketing strategy