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This Caught My Attention Today

So many things change so quickly when it comes to online marketing, it’s important to keep up. Of late Google seems to be on the forefront of change, and have caught my attention today. More Moxy for Mobile, Android For those Mobile Marketing enthusiasts among us there is an update to their popular Google Maps program for [...]

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8 Ideas for Using QR Codes in Your Marketing

Now that we know how to use Google to make QR Codes, and how to share content on social networks with QR Codes, it’s time to talk application. Like any technology these strange looking images are worthless unless they have some meaningful application to your business, or in this case a marketing application. How can [...]

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Is Google’s AdMob Acquisition Good for Marketers?

Yesterday the FTC unanimously approved Google’s acquisition of AdMob.  AdMob is a service that allows advertisers to place paid ads on mobile devices.  This is an important step for Google so they can be in a place to dominate this space.  What does this mean for the online marketer? Is it good, and how might [...]

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Unboxing of Android Incredible and Initial Impressions

After several months with the latest Blackberry device (Tour) it was time to move on, and yesterday the Android Incredible by HTC and Verizon arrived at the home office.  I decided to turn on the camera and unbox it with you, and after a few hours of use, share my initial impressions of this powerful [...]

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Review of Boomtext SMS Mobile Marketing Service

Recently, a post shared the outcome of a text message marketing experiment while at two different events. There wasn’t a lot of information as it pertained to the services used to get the text messaging off the ground, since then several readers have messaged in asking about recommended SMS providers for mobile marketing.  Here I [...]

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