8 Trends Online Marketers Should Plan for in 2010
For many, there is lots of excitement in looking ahead to a new year. 2009 has been an exciting one, and 2010 will likely have lots of changes, filled with highs and lows, when we get there it will be fun to look back on as well. I’m in the “excitement camp” when thinking about 2010. Some might say it is just a manifestation of the entrepreneurial optimism disease, but I believe 2010 will be a breakout year for many… Perhaps even you? As I was planning for the new year, I thought I’d put a summary together of the things I’ll be keeping my eye on. Am I missing something, want to chime in, or are you opinionated? Join in with your own thoughts just below the post.
3 Questions to Create Market Focused Webinars
Webinar technology has come a long way, and now more than ever it is affordable for businesses of all sizes. The media has caught up to the masses. Now that anyone can run a webinar, how can you run a webinar that stands out? How can you run a webinar that maximizes the experience for both attendees, and you the host or presenter? Answering these questions (with questions), and acting on them is key to creating valuable webinars. Read on, and you’ll see what I mean. Read more
12 Lessons In 12 Months – Business Lessons and More
Having the freedom to run an online business is like no other opportunity, and it is fairly new one at that. My parents never had this option, and even 10 years ago this wasn’t possible. Now if you have a good idea, you can put it online, see how the market responds. By measuring results you can then make improvements – fast. For me, I’ve had websites for years, and decided to get serious about 4 years ago. I’ve learned a lot as my business grew, and applied the experience and lessons to MarketingProfessor.com (which is 1 year old this month). However, the learning doesn’t end with a new venture, rather, it begins (again). Read more
Marketing Strategy Developed on an iPhone Near You
Some marketing tools are distractions, and others are essential. It is important to observe and learn marketing strategy from others who are doing a product launch, social media campaign, or simply having people subscribe to a newsletter. What you’ll soon find is that these online marketing activities require creative energy and a hefty dose of strategy. A great tool that might be worth your time, is a mind-mapping software. It allows you to build your ideas into branches, designate items as tasks and more. I have been using one for some time with clients, and they just released an update that I thought I’d share here. Read more
Free Services Can Be Costly for Online Businesses
On the heels of Twitter going down last week, this week the news is of a popular free service not going down, but closing it’s doors altogether. Popular with many online marketers who use social media sites like Twitter, tr.im URL shortening announced it is closing it’s doors. And there’s bigger news, yesterday Facebook Acquired Friendfeed. These trends are interesting indicators of what is going on with social media services, online businesses must be profitable or their doors will close. Take note, this serves as a wake up call for anyone serious about building a lasting online business, count the cost and choose wisely. Read more
2 Internet Marketing Acronyms You Must Know
There is a lot to do to build a successful online business. After you understand what it is you can offer to the world to make life better for others while turning a profit, you have to select a domain name, get the site up, bring targeted visitors by, convert visitors to customers, and then take care of customers. Those are components of an online marketing strategy. With small business web marketing strategy, there are quite a few acronyms used. In this post I highlight two acronyms which are essential, but can be easily overlooked. Read more
Email Marketing: 3 Tips to Avoid Subscribers Remorse
Have you ever purchased a product, only later to have that sinking feeling known as buyer’s remorse? I have…and over the years, I’ve signed up for many email marketing lists for various products or services, and later couldn’t find the unsubscribe link fast enough. In this post I’ll share three main areas I found email marketers commonly forget when it comes to managing their email marketing campaigns. This results in what I call, Subscribers Remorse.
Let’s Learn Together: This is an incomplete list, scroll to the comments box and add to the conversation.
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Marketers Resolution: 3 Tips for Making the Most of 2009…Online
It’s that time of year when everyone talks of the lessons of the past year, and the optimism of the coming one. It might come in the form of a top 10 list for products or emerging technologies, or ways to get more productive in the first 30 days of the new year. However, many striving to improve small business marketing, hesitate to look back because they are apprehensive to learn what they didn’t get done.
Just because you fell short executing your online marketing strategy doesn’t mean you are a failure, it means you are a student. Welcome to the game of making money online. Read more
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Hi, my name is Travis Campbell, I operate this site. I'm here to share what I can from my lessons marketing online. With sizeable investments in continuing education, various software products and services, I have had some winners, and some losers. One way I can extend what I've learned is by writing about it, here... and helping you along the way.
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