Tag Archive | "social marketing strategy"
Grow Google Plus Following with Google Search
There have been so many changes with Google lately, it’s hard to keep up. Seems as though moving their whole ecosystem of products into a social framework, that is Google plus, is happening at a fever pitch. I was holding off in writing about it here until there was a collection of changes to share [...]
Continue reading...In Case You Weren’t Looking LinkedIn Just Hit Milestone
As Facebook continues to make strides with their social network for individuals and businesses alike, LinkedIn is quietly making strides of it’s own. The most recent accomplishment the business networking site has under its belt is surpassing 100 million users. While this site doesn’t have a steady diet of “infographics” think this one is suitable [...]
Continue reading...Web Roundup – What I’m Reading and Finding Interesting
A lot has happened in the last couple weeks, particularly with Facebook. Responding to this now can make a big difference later in the year. Enjoy! 4 Reasons Your Brand Should Avoid Facebook – Ok, I feel the guilt coming on. All good points. However, I would say that simply having a public profile page [...]
Continue reading...How Movie “The Social Network” Will Impact Facebook’s PR
Tomorrow, the movie “The Social Network” opens in theaters in the US. The movie is a portrayal of the very early days of what is now known as Facebook. Based on the impression Mark Zuckerberg gave last week while on Oprah, it doesn’t sound like it is a very flattering portrayal. Will this just be [...]
Continue reading...3 Reasons to Like the New Facebook Like Button
It was done. The fan page is updated for the site, users are presented with a custom screen, including a video, an opportunity to opt in and join the site, as well as “Become a Fan” with a simple click of a button. Facebook is now positioned as a list building tool through the customized [...]
Continue reading...Mari Smith Talks iPad & Social Media Marketing Tips
While at a recent social media meetup I connected with Mari Smith, a relationship marketing specialist. She was kind enough to sit down in front of the camera as we discussed several things, including: o Thoughts on the latest Apple iPad o Her philosophy for engaging the market in social media (very different from successful [...]
Continue reading...Initial Impressions of Foursquare How About You?
Are you overwhelmed by technology, in particular social media? For the average business owner trying to leverage the internet to market their business, it can be daunting. Fact is, some of the most successful internet marketers are also the least active in social media. I have been slow to test new applications because either subscribers [...]
Continue reading...10 Guidelines of Using Google Buzz for Business
Since Google Buzz was enabled on Gmail accounts last month, I’ve observed quite a bit, and experimented a little on my own, and have been seeking feedback about what Marketers think about Google Buzz. Thanks to those of you who took time to either comment here, or respond on Twitter or Buzz. Thinking further last [...]
Continue reading...How I See Google Buzz Fitting With My Social Marketing
Figuring out where things fit in on the social web can be daunting, even overwhelming. Seriously, with Facebook, LinkedIn, Twitter, a Blog, Email Lists, and now Google Buzz, how does it all fit together? I often gravitate to graphs, charts, and illustrations. Maybe it has to do with the old phrase, “a picture is worth [...]
Continue reading...4 More Reasons to Start Using HootSuite
HootSuite has been around for some time, unfortunately I’ve only been using it for several months, and am hooked. It makes it so easy to integrate multiple Twitter accounts, Facebook, LinkedIn, and Facebook pages. You can even use HootSuite to update your chosen social accounts using content from an RSS feed (like your blog). Today [...]
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Hi, my name is Travis Campbell, I operate this site. One way I can extend what I've learned marketing online over the years is by writing about it here... and helping you along the way.
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