More and more the road is calling. Airports, taxi’s, hotel rooms, etc. When does the sage marketer have the time to post and interact on their social channels with some degree of frequency? The road for you doesn’t justify a lack of posting on social networks does it? Afterall, those who have forgotten to engage their social channels are making themselves forgettable, and, well, become forgotten. That would be a tragedy, so let’s not permit that to happen to us shall we?
In this post I’ll share key tools I’m using to keep the stream populated with solid content, and some fancy screenshots of it in action. Continue reading “3 Must Have Social Media Tools for the Mobile Marketer”
Now that we know how to use Google to make QR Codes, and how to share content on social networks with QR Codes, it’s time to talk application. Like any technology these strange looking images are worthless unless they have some meaningful application to your business, or in this case a marketing application. How can we engage our market more meaningfully? Here are a few ideas, chime in if you have some yourself. Continue reading “8 Ideas for Using QR Codes in Your Marketing”
In spite of all the enthusiasm early on about mobile marketing, it hasn’t caught on as quickly as many would have liked.
Last month we talked how to create a QR Code for a URL using Google. What if you want to share other stuff? Or give people the ability to share your content on social networks. There is another free service out there, that allows you to do that and a whole lot more. This needs to be coupled with a mobile marketing strategy to be sure, but here is way to share on social networks with QR codes. Continue reading “Sharing Content on Social Networks with QR Codes”
I like easy.
Recently I discovered a way to create QR Codes using Google’s URL shortening service.
Here’s how. Continue reading “Google Makes Free QR Codes a Snap”
Since switching to an Android earlier this year I’ve enjoyed testing the various apps out there, as well as utilizing the multi tasking the device supports. I’ve been a bit frustrated however, when it comes to mobile apps, specifically LinkedIn. Many believe (and I agree) mobile marketing is the future, and in fact is now. Why then does the most popular social network for business minded people not have a mobile version of its software on the fastest growing mobile platform? That was answered, in part, today with the beta release of LinkedIn for Android. Continue reading “Mobile Marketers – LinkedIn Beta App Now Available on Android”
After 30 days with the Android Incredible, a video was created to share impressions thus far. This post includes also the video and a recap (if you prefer to read). How I observed local Google Buzz activity on the device, what I like about the device, what can be improved with the Android Incredible, and why a hard reset of the device was necessary. Continue reading “Android Incredible After 30 Days – Part 1”
I’m user of HootSuite, and a fan of the program from a productivity and time savings perspective. With a recent purchase of the Android Incredible I was pleased to see that HootSuite is on the Android (but still needs work). Today HootSuite sent me an email announcing an update to the iPhone version of its social media productivity software…get this, adding full localization for four languages. Continue reading “HootSuite on iPhone Adds Language Support Just In Time for Worldcup”
Yesterday the FTC unanimously approved Google’s acquisition of AdMob. AdMob is a service that allows advertisers to place paid ads on mobile devices. This is an important step for Google so they can be in a place to dominate this space. What does this mean for the online marketer? Is it good, and how might it be used? Continue reading “Is Google’s AdMob Acquisition Good for Marketers?”
If you have been around Internet Marketing for any length of time, you may have noticed your inbox filling up with messages about mobile marking info, massive open rates, and offers of grandeur if you take this or that course. While there may be value in those courses and a strong case made by their creators for purchasing them, this heightened activity prompted a review of mobile marketing as a viable option for marketers going forward. I recently performed a mobile marketing experiment the results of which I will share with you very soon. For now there are some reasons mobile marketing might finally take off in the next 12-24 months, let’s look at some market numbers first. Continue reading “7 Reasons to Use Mobile Marketing in Your Business”